5 Best Shopify Apps for SEO

One of the most important topics that eCommerce brands should discuss is SEO. I always say Google Ads is like renting a house and SEO is owning it. Of course SEO is a long term strategy, but you should start right away, because the longer you wait starting, the longer it will take to see results. If you own a Shopify store, here are five of the top-rated SEO apps out there, all designed to help you improve your search rankings and grow organic traffic.

1. Permar AI

Relatively new in the Shopify app market, Permar AI has very quickly become one of my favorite apps. What separates Permar AI from others is its end-to-end solution for content marketing. It initiates the specific strategy in content creation for your store and generates blog articles based on that strategy, automatically publishing them into your Shopify store. Basically, it runs on autopilot, and all you would want to do is pay attention to other areas of your business. The star feature of the tool is the humanization feature, which rewrites any AI-generated content to make it appear like it was spelled out by a human, therefore successfully getting past Google's filters without any detection. In this respect, Permar AI proves to be one of the best options for passive and scalable writing of content.

<a href="https://apps.shopify.com/permar-ai-landing-page-cro" target="_blank" style="background: linear-gradient(90deg, #E2458B 0%, #E2458B 0%, #FF914D 100%); color: white; padding: 10px 15px; text-decoration: none; border-radius: 5px;">Go to Shopify App</a>

2. Avada SEO Speed Image Optimize

Avada SEO Speed Image Optimize is a tool in search engine optimization to boost site speed and user experience. It compresses images, shrinks their size without losing quality, and has built-in lazy loading that loads images only as one scrolls. As a result, it doesn't waste the monthly page view. Quicker loading will improve the user experience and boost search engine rankings. With Avada's automated workflow, optimizing all your store images gets easier and you will not, therefore, have to update them manually ever so often just to ensure the site runs without hitches.

<a href="https://apps.shopify.com/avada-seo-suite" target="_blank" style="background: linear-gradient(90deg, #E2458B 0%, #E2458B 0%, #FF914D 100%); color: white; padding: 10px 15px; text-decoration: none; border-radius: 5px;">Go to Shopify App</a>

3. Booster SEO

Booster SEO is a strong app that tackles several technical SEO problems. It helps fix linkage issues, optimizes meta titles, and tags to meet Google's best practices. Miss these, and there are penalties, with lower search rankings to boot. However, Booster SEO alerts take all the guessing out of how to stay on top of these technical optimizations. It heavily utilizes automation, which is definitely a plus for busy shop owners who need to keep their SEO best practices running without investing hours in manual checks.

<a href="https://apps.shopify.com/booster-apps-seo-optimizer" target="_blank" style="background: linear-gradient(90deg, #E2458B 0%, #E2458B 0%, #FF914D 100%); color: white; padding: 10px 15px; text-decoration: none; border-radius: 5px;">Go to Shopify App</a>

4. Plug In SEO

Plug In SEO is designed with a comprehensive structure that lets store owners understand their present performance of SEO and thereby enhance it. It comes with in-depth site audits that point out SEO issues and allow easy, step-by-step follow-up on how to fix them. Plug In SEO provides optimization for search rankings, increasing conversions, and display page views. It also provides templates for targeted keyword optimization on blogs and pages; supports JSON-LD for structured data for rich search results; and has features for fixing broken links. With helpful videos, in-depth SEO articles, and a responsive support team, it's really a huge help for any store owner.

<a href="https://apps.shopify.com/plug-in-seo" target="_blank" style="background: linear-gradient(90deg, #E2458B 0%, #E2458B 0%, #FF914D 100%); color: white; padding: 10px 15px; text-decoration: none; border-radius: 5px;">Go to Shopify App</a>

5. Sherpas - Smart SEO

Sherpas Smart SEO is another powerful solution that uses Shopify optimization for search engines to make everything easy. It enables most of the routine SEO processes and automates them, so not-so-hard-to-understand SEO concepts won't be hard to understand anymore. Key features include AI-generated meta and alt tags, image optimization, and page speed enhancements. The app also includes JSON-LD structured data that assists in improving how your store shows up in search results, and further, it automatically detects issues like broken links and automatically fixes them to keep that useful for backlink reporting to build stronger link-building strategies. Ideal for store owners seeking an easy and effective solution to enhance their site's SEO and improve organic traffic.

<a href="https://apps.shopify.com/smart-seo" target="_blank" style="background: linear-gradient(90deg, #E2458B 0%, #E2458B 0%, #FF914D 100%); color: white; padding: 10px 15px; text-decoration: none; border-radius: 5px;">Go to Shopify App</a>

Important Questions about Shopify SEO Apps:

1. Do I see results immediately from SEO?

No, SEO is a long-term strategy. It's known for its high return on investment, but changes are usually seen over an extended period. Thus, to be forward, patience and consistent effort are crucial.

2. Can I use more than one SEO app in my Shopify store, or will they mess up with one another?

You can use more than one SEO app, but not overlapping processes. For example, you can use one app for technical SEO, one app for content creation, and one app for local SEO. However, you don't want to overdo everything.

3. How do I know whether an SEO app put in place for my Shopify store works?

You set up Google Search Console to see keyword rankings and further analyze site performance. For the Shopify apps that claim they'll increase your site speed, you can normally use the PageSpeed Insights tool from Google to monitor your load times. And if it's a content-related app, you observe impressions and clicks to see how your visibility changes as time goes on.

4. Key features to look out for in a Shopify SEO app

The key features to look for will depend on your areas of attraction. Look for apps that will help optimize meta tags, target keywords, optimize for site speed and mobile, and ensure security. Place an emphasis on applications that integrate with Google My Business for managing reviews for local SEO. Look for apps with keyword research and even the automation of blog post creation for content creation.

5. Can Shopify SEO apps help with local SEO optimization?

Yes, many Shopify SEO apps offer features that can definitely support local SEO. These would include easy integrations with Google My Business, tools to manage local citations, and collect customer reviews. Improvements in local SEO help a store get found in location-based searches; thus, Shopify stores can target local customers.

Matthias Strafinger

Author
Founder of Permar AI
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